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A PSA or Public Service Announcement is a commercial or advertisement designed to attract a viewer's attention to an important issue or concern. PSAs are usually very short (30 seconds to 3 minutes) and generally have a persuasive message. Some PSAs want viewers to take action, while others are designed to inform viewers.

[edit] How to make a PSA unit

  • Research PSAs. What makes a good PSA?
  • Pick a topic/subtopic
  • Collect images and data to use in your PSA
  • Brainstorm your ideas - What do you want viewers to know or do?
  • Storyboard and/or write a script for your PSA
  • Film using a video camera
  • Edit film into video, adding titles, transitions, and effects
  • Publish your PSA to the Internet

[edit] Additional Resources